
Micieli Design
Micieli Design
Category :
Interior Design
Industry Tag :
2K → 14.5K Followers in 3 months
Service Tags :
Social Media Management

Challenge
Micieli Design had incredible projects and expertise, but needed a stronger social presence to reach new audiences, build brand recognition, and position Ana as a trusted voice in the interior design space.
Approach
We developed a personality-led social strategy built around Ana’s expertise, perspective, and
projects. By combining educational content, design opinions, project transformations, recurring
series, and scroll-stopping short-form video, we created content designed to be both valuable and
highly shareable.
Result
In just 3 months, Micieli Design grew from approximately 2K to 14.5K followers organically —
adding more than 12,000 new followers and building a highly engaged audience around Ana and the Micieli Design brand.
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3 Strongest Performing Reels


